Powerfully Made. Beautifully Worn.
Our Story
Beautiful and contemporary, Daria Day jewelry is ethically sourced and exquisitely handcrafted. We are deeply committed to elevating the lives of the artisans who create each piece. We create wearable and functional art for people looking for style and authenticity of the materials used, believing in the healing and connecting power behind each gemstone.
Daria Day works with a group of local miners to source our gemstones and silver. They are closely affiliated with the Rupani Foundation, an NGO that has created a rigorous testing process and ensures our gemstones are of the highest quality.
Unique Design
Each design begins as a concept by our founder, Farrukh Lalani and is handcrafted as a limited edition design by our artisans in Northern Pakistan. Each piece of jewelry comes with a productcard so you can learn more about the artisan that created the piece and the origin of the gemstone and share in their story. And because each piece is handcrafted, no two pieces are alike, making each Daria Day jewelry piece special.
Empowering Everyone to Live a Prosperous Life
A Canadian company, Daria Day works with artisans living in the remote mountain communities in the foothills of the K2 Mountain in Northern Pakistan - some of which are the most isolated and poor communities in the world. Our Founder Farrukh Lalani was working with NGOs in Pakistan when she got to know the people in these communities and the need for opportunities to empower them financially and creatively. Daria Day strives to provide the artisans with a sustainable livelihood and path to prosperity.
By supporting the economically disadvantaged, Daria Day hopes to make a difference by breaking the cycle of poverty and to show that we are all connected. Daria is from old Persian and is the female variant of Darius, meaning prosperity. We hope that Daria Day brings prosperity into your life and that you go out into the world and share it with those around you.
Our Artisans
Daria Day works with 50 – 60 artisans from three collectives living in remote mountain communities in Gilgit Baltistan in Northern Pakistan. While our artisans live in largely isolated and economically disadvantaged communities, each one has their own story to tell and they are working hard to create a prosperous life. Each of our jewelry pieces is handcrafted and becomes a part of our artisans’ stories.